Nicola Dowe, Campaign Manager
My Coke Rewards continues to be one of Studiocom’s most successful campaigns. Today, PricewaterhouseCoopers has valued mycokerewards.com as a company asset worth tens of millions of dollars. As the site and program grow further and exponentially, Studiocom needed a strategic leader to guide its expansion. The agency brought in Nicola Dowe as Campaign Manager based on her extensive experience in ad operations, sales support, policy and procedure development. Nicola will manage the day-to-day operations of My Coke Rewards as well as handle client relations for many of our other partners. She joins us from weather.com, where she assisted in project initiatives for the weather.com site and Weather Channel Mobile. Nicola believes Studiocom’s innovative and encouraging atmosphere will allow her to make truly meaningful contributions to her clients.
Laura Haynes, Senior Social Marketing Strategist
As a leading digital agency, Studiocom has been living and breathing social media for years. Social media is no longer an individual marketing effort; it’s quickly become the primary avenue to engage consumers. Studiocom hired Laura Haynes to further develop our social media strategies and seamlessly integrate them into our clients’ marketing plans. Laura is perfect for her role as Sr. Social Marketing Strategist due to an impressive background in social, mobile, email and search marketing. At AEG, one of the world’s largest sports and entertainment presenters, she led digital and social campaigns for the LA Kings, LA Galaxy and the David Beckham Academy. Laura also has in-depth experience managing major accounts for the Atlanta Braves and Atlanta Spirit, the parent company of the Atlanta Hawks and Thrashers. Her knowledge reaches way beyond sports as well. Recently, she established the social media presence for Blockbuster Express from the ground up. Laura was thrilled to join Studiocom after witnessing the success of our Dunkin’ Donuts social media campaign.



